| The cost of photo printing on computer printers has dropped up to 30 percent in the last few months thanks to a savage price war, reports the New York Times. The cost is still close to £0.30 / 50cents per print according to product reviewers at Consumer Reports. In the meantime, the price of printing a 4 by 6 inch snapshot at an online photo lab, like FotoInsight, is as low as 18cents. “At those prices, why bother printing at home?” asks the online publication Slashdot.org in a recent article and continues: “Consumers seem to be saying just that.” For the 12 months ended in July, home printing accounted for just 48 percent of the 7.7 billion digital prints made, down sharply from 64 percent in the previous 12 months, according to the Photo Marketing Association International, a trade group for retailers and camera makers. The overall growth of digital photo printing is up about 68 percent from the year-earlier period - and online digital photo processors clearly have the advantage, which some photo processing services like FotoInsight.co.uk of Cambridge, UK intend to expand their advantage, extending the product range to photo albums, four different styles of photo calendar, a photo book, different photo mug styles and many more photo gifts for businesses and families. | |
