| Is Paris the ant's pants?
INTERNATIONAL party girl Paris Hilton could prove she wears knickers after all.
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And shoppers in K mart might get to choose between hers and Delta Goodrem's.
Hilton, whose skimpy outfits have often made people wonder what she wears underneath, and hand-bag designing younger sister Nicky, are considering a deal to be the new faces of the Antz Pantz brand, originally famous for the cheeky Sic 'em Rex campaign.
If signed, the deal, said to be worth a six figure sum, is expected to run for a year and include television, print and point-of-sale advertising in Australia and New Zealand, as well as a possible promotional visit.
It could also mean that lingerie endorsed by Paris, the woman said to have had a fling with Mark Philippoussis, could sit alongside that co-designed by his ex-girlfriend, Goodrem, because K mart stocks both labels.
Nicky Hilton's Australian representative Richard Squire confirmed the women were interested in the deal but would not make further comment.
A spokesman for Pacific Brands, which owns the Antz Pantz label, played down the offer, saying the Hiltons were just two of the faces the company was considering.
- Herald Sun | |